Willy’s ACV Trio Pack - Celebrating Heritage and Nature
Willy’s ACV, known for its 300-year-old live mother culture, tasked me with creating packaging that not only showcases their diverse range of apple cider vinegar flavors but also communicates their commitment to authenticity and sustainability. The design needed to appeal to health-conscious consumers while reflecting the brand’s rustic roots and natural essence.
Company
Willy’s
Tools
Illustrator Photoshop
Role
Package Designer
Year
OCT - NOV 2024
As the freelance packaging designer for Willy’s ACV Trio Pack, I translated the brand’s 300-year-old heritage and sustainability values into a cohesive carrier design—developing precise dielines, crafting botanical artwork and typography, selecting eco-friendly materials, producing high-fidelity prototypes for stakeholder review, coordinating with printers to ensure color accuracy and structural integrity, and delivering polished production files along with a presentation that guided the client seamlessly into manufacturing.
